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Avoid Cluttering Your Business Cards - It seems like as time marches forward people gain more and more methods for contacting each other.

Back long before I was born all anyone really had was an address. Soon phone numbers were a prominent addition to your contact information. And then fax numbers rose in importance, followed by cell phone numbers and email addresses.

With more and more people owning their own business they often have multiple addresses for people to contact them at as well. So much information you can hand someone to make it easier for them to contact you, but how much of it do you use?



These increases in means of contact become very important for business card printing, because you just cannot put all of that information on your business card and still expect it to look presentable. After all, you still have to have room for your name, your company name, and your company logo. You might have a slogan as well you would like to put under your company name, or other pieces of identification to make your card more unique.

Every time you make another business card you have to enter the game of picking and choosing which forms of contact are more important to you. Is your cell phone your most important phone, the one you always carry around with you? Maybe you do not need to put your home or office phone number on there at all.

Are faxes particularly important to your business, so important that you need to be sure the number is on your card? Do you use emails on a regular basis for contact information?

If you put too much information on the front of a card it just looks packed in and haphazardly made. White space can be a very important design detail for any business card, and something to take into consideration. Take the business cards you have seen and enjoyed and ask yourself how much white space was surrounding the letters, or if an image was used, how much of a balance existed between design and information.

Remember too that some of this information can be gained after the fact once they have contacted you. Unless you need people to initially fax in information to you, a phone number will be enough, because you can send them the fax number later once a stronger connection has been formed. This information might not be needed right at the beginning.

The best thing you can do is make a list of all of the different means of contacting you before you get your business card printing done. Go through that list and rank them from most important to least, and only keep the top three. A business card needs to not only give information, but look good as well. Don’t sacrifice design by putting in too much information when you do not have to.
Avoid Cluttering Your Business Cards
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